Music Video
Questionnaire
1. Are you
male or female?
Male [ ] Female
[ ]
2. How old
are you?
12 – 15 [
] 16 – 19 [
] 20 – 23 [
] 24 or above
[ ]
3. What is
your preferred genre of music?
Hip Hop
[ ] R&B
[ ] Indie
[ ] Rock
[ ]
Pop [ ] Dance [ ] Heavy
Rock [ ]
Other
[ ] [please state] ……………………………………………………………………..
4. How
often do you watch music videos?
Not Very
Often [ ] Once a week [
] Twice a week
[ ] Everyday [ ]
5. On
average, how long do you send watching music videos?
(Answer in minutes)
10 – 15 [
] 16 – 30 [ ] 31
- 1 Hour [ ] More than an hour [
]
6. Through
which medium do you watch music videos?
YouTube
[ ] Vevo
[ ]
MTV [ ] TV
Channels [ ] Social Networking [ ] Other [ ] [please state] ……………………………………………………..
7. How do
you find out about new releases of music videos?
Word of
Mouth [ ] Social Networking [
] Artist fan websites
[ ] Online Subscriptions [ ] Blogs
[ ] Official
Artist websites [ ]
8. Does the
genre of the song determine whether you watch the music video?
Yes [ ] No
[ ]
9. Do you
prefer to watch music videos or listen to the song?
Watch music
video [ ] Listen to music [ ]
10. Why
does your genre appeal to you the most when watching music videos?
………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
11. What
type of music video generally appeals to you?
One that
tells a story [ ] One in which the artist performs [ ] One that is
centred around a theme or idea [ ]
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